Publicity
Animation 2021
ROLE
Concept Art / Visual Development
UoU Studio was commissioned to make two ID animations for 2021 Zhejiang Satellite TV.
Each piece begins with a single drop of water and showcases the development of rural and urban China, exploring the transformation of a single drop of water into expansive rural and urban landscapes.
The project utilised a hybrid “3D-to-2D” workflow in Blender to construct a soft, optimistic visual language reflecting contemporary China’s evolving cultural and environmental identity.
